Your customers
don't write.
They talk.
Parlata captures up to 30-second voice reviews from your Shopify customers and turns them into clean, publishable text — automatically. Plus public Q&A, surveys, and AI summaries.
“Honestly the best kettle I've owned - it's quiet, it pours clean, and it looks beautiful on the counter.”
90% of your happy customers never leave a review.
Writing a review takes 5 minutes, mental editing, finding the right word. Most of your customers love you - but they won't type.
The ones who do end up with 3-star reviews that say "all good, arrived fast." No emotion. No product name. No story.
That doesn't convert.
From purchase to published review in under a minute.
Your customer gets a link
After purchase, an email with a personal link. One click, they are in the recorder. No app, no account.
They record 30 seconds
Press record, speak, press stop. Any phone, any browser. The interface is a blank screen with one button.
AI transcribes and cleans
We transcribe the audio, remove fillers and repetitions, and deliver publication-ready text. In 10 seconds.
You approve with one click
Review the final text from your Shopify Admin. One click to publish - with the original audio as optional playback.
One Shopify app, six product surfaces.
Reviews are the front door. Behind it: customer Q&A on every PDP, AI summaries that aggregate the conversation, surveys for product research, and the integrations your existing stack already runs on.
Voice + text reviews
Up to 30-second voice or written reviews from real customers. AI cleans the transcript. You moderate. Renders inline on the PDP via a Shopify theme block.
Public Customer Q&A
Visitors ask product questions out loud — voice or text. You answer once and the pair stays on the PDP forever, visible to every shopper with the same doubt.
Surveys for product research
Custom prompts to past customers. "Why did you pick us over [competitor]?" "What would you change?" Run feedback loops on your own schedule, not just post-purchase.
AI summaries per product
One paragraph above the review list that says what 50 reviews say. Grounded only in your real, approved customer voice. Auto-refreshes when sentiment shifts.
Klaviyo lifecycle events
Three review events pushed to Klaviyo — requested, submitted, published. Branch your existing flows on real review behavior without writing custom webhooks.
Read API + Judge.me/Loox import
Migrate your review archive in one CSV upload (Pro+). Pull approved reviews from a rate-limited REST API for your headless storefront or BI tool (Growth+).
Printable QR codes for physical packaging
One QR per product. Generate a PNG or an A4 sheet of 8 stickers, slap them on the box. Customers scan, record on their phone, the review lands on the PDP tagged "From physical product". Closes the loop between the unboxing moment and the social proof on your storefront.
Capture, verify, distribute authentic human voice.
Voice reviews on Shopify is the front door. Behind it is a platform with three layers — built so the same captured voice powers the PDP, the ad creative, the search engine, and whatever comes next.
From anywhere your customers actually are.
Email and packaging QR today. WhatsApp, NFC, kiosk, browser AR coming next. One canonical voice ingestion endpoint, many surfaces.
Each voice tied to the Shopify order it came from.
Today every review carries a verification credential — the customer reached the recorder through a single-use post-fulfillment link tied to their order, not a manual paste. AI-voice detection and cryptographic buyer proofs extend the credential as the platform matures.
On the PDP, in ads, in search.
Theme block today. Ad creative export, AI shopping agents, voice-first product search next. The corpus you build powers more surfaces than you bought.
Voice reviews for Shopify today. Voice infrastructure for commerce tomorrow.
Other review apps are for text. Parlata is for humans.
AI-generated reviews no longer work - Google detects and penalizes them. Parlata captures real voices, with authenticity machines cannot fabricate.
Ready to hear
your customers?
One-click install. Free tier forever. 14-day trial on Pro. No card required.